This award is designed to reward and highlight a firm’s achievement in developing an effective marketing strategy. It is expected that the campaign, programme or project will demonstrate clear strategic aims and measurable objectives. Credit will be given to all examples of adding value to an organisation and new business development.

Judges will be looking for evidence of:

• Strategic thinking and effective communication
• An outline of all marketing activity involved including any interactive, PR, direct marketing, events, advertising and online activity
• Supporting evidence of success and effectiveness
• Indication of the dates the programme began and ended

Nominations should include examples of marketing materials where possible.

About the sponsor

Business can and does teach hard lessons, but direct experience isn’t the only way to learn. As a successful service provider they are focused on partnering with their clients to create solutions to their business problems – not just on selling print. A solution is not just a more complex printing project; it is a combination of agreed strategies, services, technology and output, (whether conventional litho or digital output) that meets our clients business needs. As a service provider they have made it a priority to listen to and discuss with their clients their business needs, goals, and problems. Having looked at how some of their clients order their printed collateral we have found a number of different solutions to help them achieve their business goals. Summerhall have invested considerable resources to find a solution and have developed a system called Customer Online. As a successful service provider they are focussed on partnering with their clients to create solutions to their business problems – not just on selling print.

www.summerhall.biz